THE IMPACT OF NEW PRODUCTS ON THE PROFIT PERFORMANCE OF COMMERCIAL BANKS IN NIGERIA (A CASE STUDY OF FIRST BANK PLC SUBMITTED)

  • Type: Project
  • Department: Banking and Finance
  • Project ID: BFN1335
  • Access Fee: ₦5,000 ($14)
  • Pages: 73 Pages
  • Format: Microsoft Word
  • Views: 660
  • Report This work

For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853
ABSTRACT

This study is set out to investigate the response of the Nigerian Commercial Banks to the need for innovation (through the introduction of new products service) for the enhanced improvement in their profit position, giving the ever-changing financial and monetary policies, the creation and establishment of new financial institutions which makes competition inevitable and the deregulation of the banking environment.
These alternatives of polices and conditions are intended to introduce a measure of progress and sanity in the banking industry and the economy in general through banks active and prudent management of the funds mobilized from depositors to avoid distresses and eventual liquidation of banks as witnessed in the early 1950’s and most recently the liquidation of 26 commercial and merchant banks as announced in the last federal budget in 2001.
To carryout this research work, the researcher collected data on the type of product offered by the selected bank (i.e. First Bank Plc), their annual report for five years and oral interview was conducted through the management and staff directly concerned with the products implementation.  The data collected was analyzed using some basic statistical instrument such as chi-square and appear man rank order correlation co-efficient.
The result of the analysis point to the fact that there is an existent of positive relationship between products introduced and profit performance of commercial banks in Nigeria.
This finding have the benefit of enhancement of commercial banks positive response to introduction of new products or remodeling of the existing ones, which will help to entrench healthy competition and good banking practices for effective growth and progress of the country.
Therefore, it is the view of the research that the journey towards a product (service) making an impact on the profit performance of commercial banks in Nigeria does not and at the introduction of the product but includes the effective and efficient management of the human and material resource available to the banks and maximum implementation of the various identified instruments of the product implementation.


TABLE OF CONTENTS

Title page
Approval page
Dedication
Acknowledgement
Abstract
Table of content

CHAPTER ONE: INTRODUCTION
1.1 Background of study
1.2 Statement of problem
1.3 Objective of the study
1.4 Research question
1.5 Statement of hypothesis
1.6 Significance of study
1.7 Scope and limitations
1.8 Definition of terms
References

CHAPTER TWO: LITERATURE REVIEW
2.1 The concepts of quality products
2.2 Products planning and development
2.3 The demand for products
2.4 The price and quality of new products
2.5 Gaps in product quality
2.5a Meeting customer’s expectation
2.5b Setting wrong standard of new products
2.5c Services performance
2.5d The effect on new products (service)
2.6 Quality as a vita factor in profit performance
2.7 The impact of new products to bank
References

CHAPTER THREE: RESEARCH DESIGN AND METHODOLOGY
3.1 Research design
3.2 Area of study
3.3 Population
3.4 Sample and sampling techniques
3.5 Instruments of data collection
3.6 Methods of data presentation
3.7 Methods of data analysis

CHAPTER FOUR: DATA PRESENTATION AND ANALYSIS
4.1 Discussion of result

CHAPTER FIVE
5.1 Findings
5.2 Recommendations
5.3 Conclusion
5.4 Bibliography


THE IMPACT OF NEW PRODUCTS ON THE PROFIT PERFORMANCE OF COMMERCIAL BANKS IN NIGERIA (A CASE STUDY OF FIRST BANK PLC SUBMITTED)
For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

Share This
  • Type: Project
  • Department: Banking and Finance
  • Project ID: BFN1335
  • Access Fee: ₦5,000 ($14)
  • Pages: 73 Pages
  • Format: Microsoft Word
  • Views: 660

500
Leave a comment...

    Related Works

    ABSTRACT This study is set out to investigate the response of the Nigerian Commercial Banks to the need for innovation (through the introduction of new products service) for the enhanced improvement in their profit position, giving the ever-changing financial and monetary policies, the creation and establishment of new financial institutions which... Continue Reading
    ABSTRACT This study is set out to investigate the response of the Nigerian Commercial Banks to the need for innovation (through the introduction of new products service) for the enhanced improvement in their profit position, giving the ever-changing financial and monetary policies, the creation and establishment of new financial institutions which... Continue Reading
    THE IMPACT OF NEW PRODUCTS ON THE PROFIT PERFORMANCE OF COMMERCIAL BANKS IN NIGERIA (A CASE STUDY OF FIRST BANK PLC SUBMITTED) ABSTRACT This study is set out to investigate the response of the Nigerian Commercial Banks to the need for innovation (through the introduction of new products service) for the enhanced improvement in their profit... Continue Reading
    TABLE OF CONTENTS Title Page Approval Page Dedication Acknowledgement Proposal Table of contents CHAPTER ONE INTRODUCTION 1.1Statement of the problem/Objective of Study 1.2Rational of Study 1.3Significant of Study 1.4Definition Terms CHAPTER TWO REVIEW OF RELATED LITERATURE 2.0Introduction 2.1The Concept of Quality in products as a major factor... Continue Reading
    TABLE OF CONTENTS Title Page Approval Page  Dedication  Acknowledgement  Proposal Table of contents  CHAPTER ONE INTRODUCTION 1.1Statement of the problem/Objective of Study  1.2Rational of Study  1.3Significant of Study  1.4Definition Terms   CHAPTER TWO REVIEW OF RELATED LITERATURE 2.0Introduction 2.1The Concept of Quality in products as... Continue Reading
    INTRODUCTION The commercial banks provides their numerous customer  across the county with the full range of commercial money market banking products (service) but not related to currents savings and deposit accounts. Loans and overdrafts provision of international money market banking services, export credits and financial  advisory services,... Continue Reading
    INTRODUCTION The commercial banks provides their numerous customer across the county with the full range of commercial money market banking products (service) but not related to currents savings and deposit accounts. Loans and overdrafts provision of international money market banking services, export credits and financial advisory services,... Continue Reading
    CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY In any modern economy, the efficient production and exchange of goods and services requires money and bank is the instrument for affecting it. The last few years have... Continue Reading
    ABSTRACT This work “Evaluating the impact of Bank Distress on the profit growth of commercial banks” has the objective of showing the effect of distress on the profit growth of commercial banks. The causes of bank distress in Nigeria and the possible prevention strategies or failure resolution options of bank distress. The review of... Continue Reading
    PROPOSAL The topic “Evaluating the Impact of Bank Distress on the profit Growth of Commercial Bank, (A case study of selected Commercial banks) The Topic “Evaluating the impact of Bank Distress on the Profit Growth of Commercial Banks” is posed to appraise the effect of distress on the profit growth of commercial  banks. It measures the way... Continue Reading
    Call Us Get this work